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Keep labels simple and consumers happy with clean label ingredients

Consumers are choosing clean label products all over the world 

A clean label can make all the difference in helping to ensure that your product repeatedly gets chosen. Yet, when you have complex functionality needs to consider, clean labels can present a challenge. How can we help you create authentic foods and beverages formulated with ingredients consumers accept, expect and prefer?

Unpack consumer expectations on what it means to be clean label

We make it our business to understand what consumers want from their foods and beverages so we can help you overcome challenges and prioritize your product renovation and NPD efforts. 

  • Use our proprietary ATLAS clean label research, which surveys thousands of consumers to discover ingredient acceptability and awareness
  • We can help identify top-rated clean label texturizing ingredients to help drive purchase intent — and help you meet performance needs

Ask our experts for help with your toughest product challenges 

Get the expertise of our two-plus decades of pioneering the clean label movement. Our deep clean label applications and formulation experience can help you: 

  • Get more functionality out of fewer ingredients
  • Replace additives and allergens yet keep all the delicious goodness
  • Answer rising demand for “free-from” products without compromising on taste, texture and functionality

Whatever your application and product challenge is, find experts in everything from sensory and CULINOLOGY® to applications R&D, scale-up and regulatory. 

Access a full continuum of clean label solutions

Get the clean and simple ingredients you need to deliver all the taste, texture and performance you need to stay competitive. Our comprehensive line of clean label ingredients features many options to help you replace ingredients perceived as undesirable in existing products and develop new products with shorter lists of more familiar ingredients. 

Emulsify with aquafaba

Deliver mouthfeel and texture comparable to traditional emulsifiers with EVANESSE™ CB6194 clean label emulsifier.

Bring high-performance to delicate applications

Meet “natural” product demand without compromising flavor, color, texture or performance with NOVATION® Lumina functional native starches

Freshness first

Deliver products with just-made appeal. 

Make texture tremendous

Discover our HOMECRAFT® Create multi-functional rice flours and how they can work for you.

Go organic

Win consumers with innovative organic products. 

A Clean label success story

Combining culinary arts with food science to bring chef appeal to your products with our CULINOLOGY® capabilities.

Discover our applications

Filter by:


Nutritious benefits


Exceptional dairy solutions

Animal and Pet Nutrition

Healthy animal nutrition

Batters and Breadings

Crispy and crunchy


High performance materials

Beverages/Soft drinks

Innovative beverages

Brewing and alcoholic beverages



Taste. Texture. Performance

Infant and clinical nutrition

Scientifically proven ingredients


Increase succulence and yield

Noodles and pasta

Flavorful and elastic


Delicious savory foods


Elevate your snacks

Private Label

Create your private label
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