Pancakes topped with a compote of blackberries and blueberries, and yogurt.

Pancakes Reimagined - Flipping Great Pancake Concepts for Health-Conscious Consumers

Our food experts have reimagined the traditional pancake recipe and have created 3 variations of pancakes that align with what health-conscious consumers want in 2023. 

Pancakes are consumed all around the world and are often thought of as a fun breakfast treat that pair well with a variety of condiments; whether it be maple syrup, whipped cream, or chocolate sauce there are so many things that pancakes can be enjoyed with. Our food experts have reimagined the traditional pancake recipe and have created 3 variations of pancakes that align with what health-conscious consumers want in 2023.

 

Flipping fantastic protein & plant-based pancakes

Consumers actively seek foods that are healthier to buy in their grocery shop and seeing a high protein claim on a package caters to that desire. Products made from plant protein are very on trend as plant proteins have a natural health halo and consumers are open to them in many forms. Collaborate with our food experts to create a great-tasting pancake with a high protein claim that is made with VITESSENCE® Pulse 1803 Pea protein, perfect for breakfast or a quick snack.

Having plant-based options for everyday food items is becoming a common consumer expectation that you can cater for at breakfast time. 42% of the world’s population restricts the amount of animal-based products they consume. 43% of European consumers are cutting back on meat but not avoiding it completely1. This plant-based diet trend is being driven by a group of consumers known as Flexitarians who are looking for a nutritional balanced diet with a reduced negative impact on the environment. You can use the versatile VITESSENCE® Pulse 1803 Pea protein to make fluffy plant-based pancakes.

 

Sweet topping, reduced sugar

Give your delicious pancakes a fruity finish. 80% of “…consumers say they are limiting or avoiding sugar in their diet2,” but that doesn’t mean they won’t crave sweet treats from time to time. Using PureCircle Reb M you can create a sweet-tasting, reduced sugar fruit compôte to drizzle on top of your dish. Our innovative reduced-sugar compote would satisfy that sweet craving without compromising on taste, texture or appearance. 

If these cracking pancake formulations sound good to you please get in touch with our food experts today to make your ideas a reality.

EGG-sellent gluten-free pancake 

Last but not least, you can also develop a tasty gluten-free pancake with FUSERA® GF 1210 Stabiliser system (Exp). “Gluten-free may be the benefit with the highest level of consumer attention…”2 and this claim is most appropriately placed on bakery items.  This claim is particularly attractive to consumers concerned with digestive wellness for those that feel better limiting or removing gluten from their diet entirely.

[1]  Innova market insights

[2] New Nutrition Business- 2020 Key Trends on Health and Food Nutrition Report

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Montana White

Content Marketing Intern English and Film student at Manchester Metropolitan University