Pink fruit yoghurt in a glass with a strawberry and mint

New guide helps manufacturers unlock the yoghurt market in East and West Africa

Ingredion has developed a new guide to help manufacturers across East and West Africa navigate the growing opportunities in fermented dairy applications.

Rapid urbanisation and evolving lifestyles have triggered changes in dietary preference, food preparation and consumption resulting in strong and sustained demand for the yoghurt category. The ‘Meeting the demand for yoghurt’ report explores the trends driving the growth in consumption, alongside the formulation and production challenges manufacturers face as they look to develop on-trend ranges, flavours and concepts. It also shares practical advice for new product development teams on how to harness ingredient functionality, rapid prototyping and label claims to successfully meet demand at scale while maintaining margins.

Helen Hook, Strategic Marketing Manager for Starch Based Texturisers, Ingredion EMEA, commented; “With a combined population of around one billion and growing, East and West Africa presents a huge opportunity for manufacturers with the yoghurt market projected to see continued growth until at least 2024. Yoghurts are perceived as a healthy food staple that is now increasingly more affordable due to the rise in disposable incomes, also fitting into consumers changing lifestyle with increased out-of-home consumption.  

“And while appetites and preferences do vary by country and region, whether set, stirred, drinking or frozen, we are seeing some universal expectations for yoghurt products that are indulgent, healthy, affordable and great quality.

“Balancing these variables can be a challenge, as the dairy industry is highly susceptible to fluctuating raw ingredient prices and sustained supply. The new guide helps development teams understand the drivers underpinning category growth, providing advice on starch functionality, and ingredient replacement to ensure sustained market and brand growth.”

Balancing these variables can be a challenge, as the dairy industry is highly susceptible to fluctuating raw ingredient prices and sustained supply.

Helen Hook

Strategic Marketing Manager for Starch Based Texturisers

Alongside the ‘Meeting the demand for yoghurt’ report, Ingredion has also developed an easy-to-use yoghurt recipe savings calculator to support manufacturers in maximising margins with starch-based texturisers. As fat reduction and protein replacement remain high on the formulation agenda, the new calculator helps dairy producers to identify how much they could save with the right ingredient solutions to maintain a delicious creamy texture, while improving shelf-life stability.

This three-part practical guide gives manufacturers access to;

  • The latest yoghurt consumption trends and forecasts
  • Practical insights into optimising new product development
  • How to harness ingredient functionality to formulate and manufacture high-quality, great tasting products competitively.
Glass of pink yoghurt with strawberries and a spoon

‘Meeting the demand for yoghurt’ report

Consumer demand for fermented dairy is growing in AfricaTo capitalise on this trend, manufacturers need to find a balance between product quality, shelf-life stability and cost considerations – all while delivering the rich, creamy texture that consumers love. Download your free report now and begin creating your next successful product.

Download the report

About the company

Ingredion Incorporated (NYSE: INGR) headquartered in the suburbs of Chicago, is a leading global ingredient solutions provider serving customers in more than 120 countries. With annual net sales of nearly $6 billion, the Company turns grains, fruits, vegetables and other plant-based materials into value-added ingredient solutions for the food, beverage, animal nutrition, brewing and industrial markets. With Ingredion Idea Labs® innovation centres around the world and more than 11,000 employees, the Company co-creates with customers and fulfils its purpose of bringing together the potential of people, nature and technology to create ingredient solutions that make life better. 

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