Get ready to go organic

August 10, 2020

Did you know that EU regulations on starches in organic food and drink products are changing? If you currently use non-organic waxy maize and rice starches in your organic-labelled products, you will need to reformulate with organic alternatives to meet the new requirements.

Did you know that EU regulations on starches in organic food and drink products are changing? If you currently use non-organic waxy maize and rice starches in your organic-labelled products, you will need to reformulate with organic alternatives to meet the new requirements.  

As we emerge into a new post-pandemic marketplace, consumers are increasingly seeking reassurance that their food and drink choices are traceable and trustworthy. That’s why you need to be ready for these regulation changes, whether you currently formulate organic food labels or you’re looking to tap into this mega-trend opportunity.

In this blog post, we break down exactly what you need to know.

Do you currently make an organic claim?

The introduction of the new EU legislation means manufacturers need to reformulate their products to maintain organic claims shoppers are seeking. For example, if you replace your non-organic starches with NOVATION® functional organic starches, your products will be compliant with the new EU regulations.

What you need to know:

  • If your organic products contain non-organic waxy maize or rice starches, you need to reformulate your recipes by 1st January 2023 to keep your consumer-winning claims.
  • If you currently use an Ingredion non-organic starch in your organic products, this cannot be labelled organic in the future. You will need to switch to an organic alternative. If you use an Ingredion starch, you may be able to make this change a simple like-for-like switch, without reformulating. Discover Ingredion’s range of organic starch solutions.
Two croissants with icing sugar and jam
 
 

Are you looking to go organic?

Now more than ever, consumers are concerned about what’s in their food and drink products, as well as what’s on the labels. In fact, 62% of consumers say their interest in how food is processed and packaged has increased over the last two years.1

Organic is one of the most transparent, heavily regulated and consumer-driven food systems. Consumers perceive that by choosing ‘organic’, their food and drink choices are safer, healthier and of better quality. That’s why you need ingredient solutions that enable you to create delicious, clean label organic products that appeal to consumers taste buds and values.

Learn from our experts

Whether you’re new to the organic space or if you already formulate in this market, cut through the jargon and find out how the new rules will affect your business, with Ingredion experts Julie Scott, Senior Manager of Regulatory Affairs, and Esra Akmanli, Business Development Manager in our webinar: Tap into the Growing Potential of Organic.

The demand for organic food and drink is growing

Did you know that changes to organic regulations will affect what goes in to your products? Watch to learn how these changes will affect your formulations and what you need to do to adapt. Go organic with Ingredion.

* Discussions are ongoing between the European Commission, Parliament & Council to delay the entering into force of Reg (EU) 2018/848 for 12 months, from 1st January 2021 until 1st  January 2022 due to COVID-19. 

1 (Ingredion Age of Clean Label report, 2020).